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When feeling is for pursuing: exploring the moderating role of spectatorship locus of control on fans’ emotion-directed pursuit of consumption goals
Sport Management Review ( IF 5.589 ) Pub Date : 2023-07-03 , DOI: 10.1080/14413523.2023.2229097 Yonghwan Chang 1 , Matthew Katz 2
Sport Management Review ( IF 5.589 ) Pub Date : 2023-07-03 , DOI: 10.1080/14413523.2023.2229097 Yonghwan Chang 1 , Matthew Katz 2
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This study explores emotions-directed activation of consumption goals in conjunction with the role of locus of control (LOC) in the context of spectatorship sport. The functionalist perspectives of...
中文翻译：
当情感用于追求：探讨观众控制源对粉丝情感导向的消费目标追求的调节作用
本研究探讨了消费目标的情绪导向激活以及观看性体育背景下控制点（LOC）的作用。功能主义的观点...
更新日期：2023-07-03
中文翻译：
当情感用于追求：探讨观众控制源对粉丝情感导向的消费目标追求的调节作用
本研究探讨了消费目标的情绪导向激活以及观看性体育背景下控制点（LOC）的作用。功能主义的观点...
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